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If you’re unsure or unaware, SEO (search engine optimisation) is a process-led structure of activities which has the objective of achieving an improvement in the results for a given (or set of given) internet searches. Contrary to popular belief, it’s not a dark art and you could probably achieve a nominal improvement of how Google perceives your website if you had the inclination, skill set & time. 100% of the time clients engage with us because their issue is the lack one or all of the above.